Storm Rider

Entrepreneurs believe that profit is what matters most in a new enterprise. But profit is secondary. Cash flow matters most.

- Peter Drucker

If you want the ultimate thrill, you've got to be willing to pay the ultimate price. 

- Mark Foo

Photo: Brock Little - Waimea Bay, Hawaii

What did you want to do with your life?

As a young boy the love of design & construction were evident.

Finding a way to achieve primal instincts aligned with productive systems has been a lifelong endeavor.

Entreprenurial aspirations fail when the foundation is centric.

Comprehension and Respect for the macro-economic situation in addition to client / customer demand is paramount.

Capitalism is about service 1st to attain a customer base. No coercion.

Riding large waves > Entropy > requires a respect for the swell energy is in charge.

We ride the wave or conditions provided.

Scar Damage can be an indication of our commitment to 'going for it.'

You get old enough and survive a few wipe outs in life and there is a chance of achieving wisdom not easily attained via books, schools or obtuse devices.

Paradigm Shifts > Learning > Flow > Analyze and Picking ourselves up again.

How we react to adversity is what defines our teams.

Financial Storms may accelerate in Intensity given the financial leverage in the global economy. The goal to build a real anti-fragile business run by younger people with Grit & Principals is the goal.

External Perspective. Gratitude. Embrace the Ultimate Ride.

- Cristóbal

This was never about the money. This was about us against the system, that system that kills the human spirit. We stand for something. We are here to show those guys that are inching their way on the freeways in their metal coffins that the human spirit is still alive. - Bodhi; Point Break [1991]

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Notes:

Funny what people see & the reality of principled actions, invisible balance sheets and macro not envisioned beneath the surface.

Riding a KLR 650 with a surf rack [no board - high winds] cross North America helped put a personal review into perspective. Hard core introspection.

As a young man the goals were see the world, design & learn to ride storms in the oceans.

Never learned about capital markets, entrepreneurship much less this idea of what is an asset vs a liability.

The world seems to be booming to many while others feel like they are being left behind.

The western world in Europe & North America have embarked upon one of the greatest fiat currency & debt bubbles in 500 years of history. Things were supposed to start to revert to the mean 25 years ago… as thought by my elders.

Human conditioning - Policy Response.

No Constant / Systems Engineering / Unsustainable > Non System

The Central bank robs our future living standards in exchange for a higher living standard today by debasing our currency and reducing the value of our future savings and earning capacity. We do the same thing as individuals by taking on too much debt. When you borrow, all you're doing is spending today what you hope to earn in the future. You're trading a higher lifestyle today for a lower quality of life in the future. - Paul Van Eeden